Have you ever fallen in love with a project and become sooooo close to it that you don’t see some glaring opportunities for improvement? Others can see it but you can’t. You’ve locked into the project so much that you’ve locked out everything else and it’s created a kind of blind-spot for you!
Recently I’ve been testing out a new product that I’m working on with friends and colleagues and I thought I’d share the interesting observations I’ve had during this process. As you know, it’s lovely when people agree with what you’re doing and like the concept. However, it becomes more interesting when you’re challenged about something you’ve become wedded to during the creation process or someone is on a completely different page to you and throws the proverbial spanner Continue reading